A place call home on the internet
For years, content creators have relied on social media platforms to build audiences and generate income. This reliance, however, leaves them vulnerable to the whims of these platforms.
For photographers, the change in grid layout on Instagram from Regular Grid to Square. For TikTok, geopolitics interference
Content creators need to have your own corner of the internet, a place where you can build a home, on your own land, with assets you control.
Being on your own doesn’t mean abandoning your social media presence. Think of hosted site as your home base. Social media presence on other platform are your outpost where you reach out to new audience through TikTok, Instagram, YouTube or whatever is the favour of the month.