eCommerce (Shopify) | Digital Analytics | Marketing Automation (Klaviyo)
Firebase A/B Testing powered by Google Optimize will not be impacted. · Google Optimize is a popular A/B testing tool that allows businesses to test...
I always look back and reflect on those projects I was involved in. There is one particular case where stakeholders reported that a social media...
Image Source: https://hbr.org/2013/03/advertising-analytics-20 Marketing mix modeling (MMM) and Media Mix Modeling (mMM) are often used...
Google Analytics UI data is the data that is displayed in the Google Analytics user interface (UI). This data has been processed by Google Analytics...
Trick to find useful information on your website. | Last updated: 20/08/2023 · Which page an event is being triggered on Comparison vs Audience vs...
Shopify has been busy in 2023, with a number of new features and improvements released to help merchants sell more online. Here are some of the...